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Effortless Integration with Fastlane by PayPal: How Developers Accelerate Merchant Success

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PayPal Tech Blog Team

Aug 16, 2024

6 min read

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Introduction

In the fast-paced digital era where every second counts, a seamless integration experience is not just a convenience—it's a necessity for staying competitive and meeting the ever-growing demands of tech-savvy consumers.

Following the recent launch of Fastlane by PayPal, we have introduced Fastlane to our suite of interactive step-by-step product integration guides. Fastlane by PayPal reduces guest checkout time and can increase merchant revenue by improving conversion and authorization rates.

For you, the developer, this new interactive experience offers end-to-end guidance from initial discovery to go-live, providing a more intuitive, dynamic, and seamless way to integrate with PayPal. With a step-by-step interactive experience, customizable code samples, embedded sandbox testing capabilities, and a real-time API call log, you'll find everything you need to accelerate your integration journey with Fastlane. This blog will demonstrate how the new integration experience for Fastlane, PayPal’s accelerated guest checkout solution, empowers developers to seamlessly integrate Fastlane. By enhancing efficiency, this helps merchants go live faster with their accelerated checkout experience, enabling them to increase sales while minimizing consumer friction.

A Better Integration Experience

Developers often face several challenges when integrating payment solutions. Identifying the most suitable integration option can be difficult, time-consuming, and restricted to limited resources. A unified development environment is necessary for developers to switch between different tools and platforms, creating inefficiencies and potential integration issues. They also seek customization options for front-end integration, such as choosing button types or color combinations to match their branding better. Moreover, the need for access to a sandbox environment as part of the integration kit further complicates the process, making it harder to test and refine their integrations efficiently.

Brief overview of Fastlane by PayPal

PayPal is thrilled to introduce Fastlane, an accelerated guest checkout experience.  Fastlane by PayPal accelerates guest payments with seamless, passwordless authentication and offers a simplified, developer-friendly integration process. Say goodbye to lengthy checkouts and complex integrations. The new and improved enhancement allows a streamlined approach where developers experience a more intuitive and interactive development environment.

New Integration Experience for Fastlane

The product integration process for Fastlane features an enhanced developer dashboard that provides a consolidated view for streamlined development workflow from discovery to go live.

1. Embedded Sandbox and Configuration capabilities 

One of the key features available in the Fastlane integration guide is the embedded sandbox environment and configuration capabilities. These enable developers to test and configure integrations directly within the platform, such as choosing the UX designs suitable for the developer. 

The configuration capabilities are vastly improved to provide seamless go-live functionality for live-environment onboarding. The sandbox environment is embedded in the integration pane, which has a side-by-side view and flexible configuration options, such as coding language options for front-end and back-end configurations. Developers can choose from multiple card options and get a preview of their transactions in real-time. 

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2. Real-time API logs 

Developers can test and configure the sandbox integrations directly within the Developer platform. The Test Panel's API call log displays API integrations in real-time, providing immediate feedback and insights into how the integration is performing. This feature operates within the sandbox environment, allowing for thorough testing and debugging before moving to a live setting. 

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3. Customizable Integration options 

The Integration Guide recommends additional features and use cases to enhance your integration. The customizable integration option is designed to offer extensive flexibility and personalization. The integration guide provides tailored recommendations, helping developers rapidly enhance and optimize their integrations into their applications. 

One such example is the Quick Start and Flexible integration patterns. Fastlane offers two different integration patterns to accept payments. The Quick Start integration method requires less effort and loads a pre-built template form to collect payments. The Flexible payment integration helps developers customize the UI and render their form fields to collect an address. They can customize the behavior and experience of the checkout workflow and create customized payment forms.

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Benefits of the New Integration Experience

The Fastlane by PayPal Integration journey has been redesigned to reduce the time and effort required for integration significantly. Developers can quickly understand and implement PayPal's payment solutions by simplifying the integration journey with interactive guides.

Interactive guides provide real-time feedback and integrate seamlessly with third-party tools like GitHub, Codespaces, and Postman. This integration allows developers to work within their preferred environments without switching between multiple platforms. Detailed instructions and sample code enhance efficiency by providing practical examples that can be quickly adapted to specific needs.

Faster and more efficient integration has a direct positive impact on business outcomes. Quicker integration reduces time-to-market, allowing merchants to deploy new payment options rapidly and stay competitive. This speed enhances customer satisfaction by providing a seamless and reliable checkout experience while increasing conversion rates and, ultimately, revenue. Thorough testing in the sandbox environment ensures that the final product is reliable and high-quality, reducing the risk of issues post-deployment and enhancing the overall customer experience. It enhances overall developer productivity with its consolidated end-to-end workflow to explore, build, and test integration within a single platform, ensuring a swift setup and a significant boost in productivity.

Visit the Fastlane interactive product integration portal and explore and experiment with the enhanced tools, utilize comprehensive resources, and test various integration options. The experience is designed to streamline your integration process, providing everything you need to implement fast, secure, and efficient payment solutions. The Fastlane Resource Center is dedicated to developers to help them discover all the technical resources and information necessary to successfully integrate Fastlane. 

Dive in, take advantage of the step-by-step guides, sample code, and interactive integration builder, and see how much easier and faster your development process can be. Happy integrating!

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