Buttons style guide


Last updated: Mar 2nd, 1:37am

Checkout offers several style options that you can use to customize the appearance of your buttons. You can also display multiple funding sources to the buyer when appropriate.

    2style: {
    3 layout: 'vertical',
    4 color: 'blue',
    5 shape: 'rect',
    6 label: 'paypal'


    Set the style.layout option to determine the button layout when multiple buttons are available:

    Value Description Layout
    vertical Default. Buttons are stacked vertically with a maximum of four buttons. Recommended when:
    • Presenting a dynamic list of payment options on checkout and shopping cart pages.
    • Leveraging Checkout as a full stack payments platform.
    horizontal Buttons are stacked horizontally with a maximum of two buttons. Recommended when:
    • Placing buttons on a product page next to the product.
    • Space on the page is limited.
    • Alternative payment options are already provided.


    Which buttons will I see?

    The buttons that display are decided automatically, based on a range of factors, including:

    • Buyer country
    • Device type
    • Funding sources the buyer has opted to see.

    As a result, each buyer might see a unique combination of buttons. To prevent certain buttons from displaying, see Disable funding in the JavaScript SDK reference.


    Set the style.color option to one of these values:

    Value Description Button
    gold Recommended
    People around the world know us for the color gold and research confirms it. Extensive testing determined just the right shade and shape that help increase conversion. Use it on your website to leverage PayPal’s recognition and preference.
    blue First alternative
    If gold does not work for your site, try the PayPal blue button. Research shows that people know it is our brand color, which provides a halo of trust and security to your experience.
    silver white black Second alternatives
    If gold or blue does not work for your site design or aesthetic, try the silver, white, or black buttons. Because these colors are less capable of drawing people’s attention, we recommend these button colors as a second alternative.


    Set the style.shape option to one of these values:

    Value Description Button
    rect Recommended
    The default button shape.
    pill A secondary button shape option.


    By default, the button adapts to the size of its container element.

    • To customize the button width, alter the width of the container element.
    • To customize the button height, set the style.height option to a value from 25 to 55.


    Set the style.label option to one of these values:

    Value Description Button
    paypal Recommended
    The default option. Displays the PayPal logo.
    checkout Displays the Checkout button.
    buynow Displays the PayPal Buy Now button and initializes the checkout flow.
    pay Displays the Pay With PayPal button and initializes the checkout flow.
    installment Displays the PayPal installment button and offers a specified number of payments during a payment installment period.
    Note: The installment feature is available only in MX and BR.
    Set style.period to set the number of payments during the installment period:
    • BR: 2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12
    • en_MXMX: 3, 6, 9, 12


    Set the style.tagline to false to disable the tagline text:

    Note: Set the style.layout to horizontal for taglines.

    Value Description Button
    true Recommended
    Display tagline text
    false Disable tagline text.

    Button placement

    If you integrated standard payments, allow room on your checkout page for the Debit or Credit Card button to expand. There is a drop-down form for buyers to complete, and if you place the payment buttons too low on the page, buyers might not be able to access all of the credit card fields.